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可能性驱动的积极体验设计方法
引用本文:李沛,吴春茂. 可能性驱动的积极体验设计方法[J]. 包装工程, 2020, 40(22): 89-94
作者姓名:李沛  吴春茂
作者单位:上海工程技术大学,上海 201620;东华大学,上海 200051
基金项目:上海市浦江人才计划(19PJC003);东华大学2017年度人文社会科学预研究项目(107-10-0108027)
摘    要:目的 针对当下问题驱动的设计,结合积极体验的设计思路,提出一种基于可能性驱动的积极体验设计方法。方法 首先,分析积极体验的设计概念与设计原则,得出积极体验的设计方向;其次,比较问题驱动的设计与可能性驱动的设计,分析不同动力驱动下的设计概念、路径、案例;第三,提出基于可能性驱动的积极体验设计方法;最后,通过设计实践验证可能性驱动的积极体验设计方法路径的可行性与有效性。结论 本论文提出可能性驱动的设计不在于解决暂时的设计问题,而是基于用户长期目标的实现,从用户的现实挑战与需求困境出发,提出新的设计可能性。可能性驱动的设计方案有助于实现快乐体验、美好生活与幸福人生,提升用户长期的主观幸福感,并促进人类的繁荣。

关 键 词:可能性驱动  问题驱动  积极体验  体验设计
收稿时间:2020-10-02

Positive Experience Design Method of Possibility-driven
LI Pei,WU Chun-mao. Positive Experience Design Method of Possibility-driven[J]. Packaging Engineering, 2020, 40(22): 89-94
Authors:LI Pei  WU Chun-mao
Affiliation:Shanghai University of Engineering Science, Shanghai 201620, China; Donghua University, Shanghai 200051, China
Abstract:In view of the current problem-driven design, the work aims to propose a possibility-driven positive experience design method in combination with the design thinking of positive experience. Firstly, the design concept and principle of positive experience were analyzed, and the design direction of positive experience was obtained. Secondly, different design concepts, paths and cases were analyzed by comparing the problem-driven design and possibility-driven design. Thirdly, a possibility-driven positive experience design method was proposed. Finally, the feasibility and effectiveness of the possibility-driven positive experience design method was verified through case study. This paper proposes that the possibility-driven design is not to solve short-term design problems, but to put forward new design possibilities based on the realization of users'' long-term goals from their realistic challenges and needs dilemma. Possibility-driven design can help to achieve short-term pleasure experience, good and happy life. It can improve the long-term subjective well-being of users, and promote the human flourishing.
Keywords:possibility-driven   problem-driven   positive experience   experience design
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