| 从广告语看汉语的纯洁性、规范性 |
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| 引用本文： | 孙奕.从广告语看汉语的纯洁性、规范性[J].宁波工程学院学报,1999(1). |
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| 作者姓名： | 孙奕 |
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| 摘 要： | 本文阐述了广告用语规范的必要性，指出了当前广告用语中的种种毛病，提出了纯洁广告用语的见解。
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| 关 键 词： | 广告语 纯洁性 规范性 |
On the Purity and Standardization of Chinese from Advertise ment Language |
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| Sun Yi.On the Purity and Standardization of Chinese from Advertise ment Language[J].Journal of Ningbo University of Technology,1999(1). |
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| Authors: | Sun Yi |
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| Abstract: | The thesis intends to discuss the necessity of the standardization of advertisement language,display varieties of existing faultS in the language, and make proposals of the language purification. |
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| Keywords: | Advertisement Language Purity Standardization |
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