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供应商和销售商协同创新模式研究
引用本文:梁艳,丁德锐. 供应商和销售商协同创新模式研究[J]. 安徽机电学院学报, 2010, 0(1): 84-87
作者姓名:梁艳  丁德锐
作者单位:[1]安徽工程科技学院管理工程系,安徽芜湖241000 [2]安徽工程科技学院应用数理系,安徽芜湖241000
摘    要:基于退货政策,在需求不确定且与创新水平具有相关性的前提下,分析了供应商和销售商协同创新的模式,给出了供应商和销售商的最优创新水平、最佳定货量以及各自所获得的利润.通过数值例子,说明了供应商和销售商协同创新的退货政策模式优于创新成本共担的退货政策模式.

关 键 词:协同创新  退货政策  利润

The collaboration Innovation between a supplier and a retailer
LIANG Yan,DING De-rui. The collaboration Innovation between a supplier and a retailer[J]. Journal of Anhui Institute of Mechanical and Electrical Engineering, 2010, 0(1): 84-87
Authors:LIANG Yan  DING De-rui
Affiliation:1. Dept. of Mana. Engn. ,Anhui University of Technology and Science,Wuhu 241000,China 2. Dept. of Appl. Math. & Phy., Anhui University of Technology and Science, Wuhu 241000, China)
Abstract:Based on return policy, considering uncertain about demand and innovation-dependent,the col- laboration innovation between supplier and a retailer is analyzed. The optimal level of innovation and optimum reorder quantity between supplier and a retailer are acquired,as well as their own profits. Applying with a numerical example,the paper shows that the mode of the return policy with the collaboration innovation between supplier and a retailer is better than the mode of the return policy with the innovation cost sharing.
Keywords:collaboration innovation  return policy  profit
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