房地产经营管理专业在我院专业整合中的SWOT分析

自从我院升格为本科院校后 ,本专科专业结构正在发生重大变化 ,本科专业的数量不断增加 ,专科专业数目逐渐缩小。文章在介绍我院现阶段各专业设置的总体情况后 ,重点分析了房地产经营管理专业的实际发展状况 ,以及对在我院的专业整合中自身的机会、威胁、优势、劣势加以分析并提出相应战略。

SWOT of analyses the actually developmental situation of the specialty how to operate and manage the real estate

There is a notable transformation in specialty's composition since our institute certificated as undergraduate institute. The amount of undergraduate specialties increases and the major decreases. The paper introduces the general information about specialty in our current institute first, emphasizes on analyses the actually developmental situation of the specialty how to operate and manage the real estate as well as the occasion, threat, advantage, weakness of our institute itself during the integration of specialties. And then bring out the corresponding strategy.