| 基于供应链合作关系条件下的企业竞争力量的分析 |
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| 引用本文： | 郑健壮,赖月云. 基于供应链合作关系条件下的企业竞争力量的分析[J]. 宁波工程学院学报, 2006, 18(1): 20-24 |
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| 作者姓名： | 郑健壮 赖月云 |
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| 作者单位： | 杭州职业技术学院,浙江,宁波,310018;杭州职业技术学院,浙江,宁波,310018 |
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| 摘 要： | 新的市场环境使企业间关系发生新的变化,使企业面临新的竞争力量的影响。本文在对波特“五力模型”评述的基础上,提出了企业处于供应链合作关系下所面临的八种竞争力量(“八力模型”),并利用此模型提出了企业的相应对策。
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| 关 键 词： | 供应链 竞争力量 模型 战略 |
| 文章编号： | 1008-7109(2006)-0020-05 |
| 收稿时间： | 2005-09-10 |
| 修稿时间： | 2005-09-10 |
Analysis of Enterprise Competitive Forces under Supply Chain Partnership |
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| ZHENG Jian-zhuang,LAI Yue-yun. Analysis of Enterprise Competitive Forces under Supply Chain Partnership[J]. Journal of Ningbo University of Technology, 2006, 18(1): 20-24 |
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| Authors: | ZHENG Jian-zhuang LAI Yue-yun |
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| Affiliation: | Hangzhou Vocational and Technical College, Hangzhou, Zhejiang, 310018, China |
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| Abstract: | Owing to the new changes in the relationship among the enterprises caused by the new market environment,the enterprises are now faced with the effects of the new competitive forces.Based on the analysis of Porter's 'Five Forces Model',this paper suggests eight competitive forces that the enterprise will face under the supply chain partnership('Eight Forces Model') and the enterprise's corresponding strategies. |
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| Keywords: | supply chain partnership competitive force model strategy |
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