产品形态语意学

努力站在一定的文化高度,提倡以清晰的形态意义表达产品相应的社会价值,以弥补产品设计在形态语意探究方面的严重不足,并期望通过其研究重新界定产品设计师思考的理论框架及范畴,打破传统设计理论将人的因素都归入人类工程学的简单作法,反映心理的、社会的及文化的连贯性,并希望以此理论指导产品设计及教学研究,使产品成为人与象征环境的连接者.它也将为产品传达出新的意念,并挖掘种种潜在新生活方式的可能性,而这正是产品设计的最高目的.

Study on morphologic semantics of industrial products

This paper tires hard to stand on a certain culture height to advocate that the corresponding social value of a product should be expressed by clear morphologic meaning,in order to counteract the weakness of product design in morphologic study.The paper also wants to change the simple method of tranditional design theory in which all men's factors are included in ergonomics and to reflect psychological,social and cultural continuity.The paper hopes to use new theory to guide product design and treading method research so that the product can become a link between humanbeing and symbolic environment.The new theory can deliver a new idea for a product and find out a variety of potential ability of life style,which is exactly the supreme goal of product design.