| 塑造宏钢铸造企业文化 创造宏钢铸造品牌经济 |
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| 引用本文： | 高善福.塑造宏钢铸造企业文化 创造宏钢铸造品牌经济[J].铸造工程,2010,34(5):31-34. |
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| 作者姓名： | 高善福 |
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| 作者单位： | 上海宏钢电站设备铸锻有限公司,上海,200240 |
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| 摘 要： | 围绕宏钢企业文化的开拓、发展、进步，介绍了公司在环境改造、企业管理、技术进步等方面所进行的创新，成功塑造了企业新形象，建立了企业文化的品牌经济地位。
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| 关 键 词： | 企业文化 自主创新 绿色铸造 |
To Establish Company Culture in Order to Increase Brand Awareness |
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| Gao Shanfu.To Establish Company Culture in Order to Increase Brand Awareness[J].Foundry Engineering,2010,34(5):31-34. |
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| Authors: | Gao Shanfu |
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| Affiliation: | Gao Shanfu (Shanghai Honggang Power Station Equipment Forging Casting Co., Ltd., Shanghai 200240, China) |
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| Abstract: | With the improvement of production facility, management and technical innovation, the company culture of Hone Gang has been developed, improved and extended. A new image of company has been established. The brand awareness has been raised. |
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| Keywords: | company culture innovation environment friendly casting |
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