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中国炼化工程企业在中东竞争力分析
引用本文:周新文.中国炼化工程企业在中东竞争力分析[J].当代石油石化,2016(5):42-46.
作者姓名:周新文
作者单位:中石化炼化工程 集团 股份有限公司南京工程有限公司,江苏南京,210046
摘    要:随着中国炼化工程企业技术能力、管理水平的迅速提升,其在中东等海外市场承接工程的规模、业务份额不断上升,多元化和一体化进程稳步推进,企业正面临着国际化发展的关键机遇期。通过对中东炼化工程环境、承包商竞争能力指标的分析,将中国炼化工程企业的竞争力与国外同行进行对比,剖析存在的问题,提出提升核心竞争力的策略,旨在探索炼化工程海外事业健康、稳定、持续发展的战略方法。

关 键 词:工程环境分析  竞争力指标  指标比较  提升策略

Analysis of China Petrochemical Engineering Enterprises Market Competitiveness in the Middle East
Abstract:With the rapid development of technological capability and management level in the China refining and petrochemical engineering enterprises, the scale and proportion of overseas projects such as in the Middle East keep rising. The diversification and integration have steadily pushed forward, the enterprises are facing the critical opportunity period of internationalized development. Through the analysis of Middle East petrochemical engineering project environment and contractor's competitive ability index, the article gives a comparative study between China petrochemical engineering enterprises and competitive foreign counterparts and analyzes their weakness. It brings forward the practical strategies of promoting the core competitiveness of China petrochemical engineering enterprises so as to explore the strategic method of healthy, stable and sustainable development in overseas business.
Keywords:engineering project environmental analysis  competitiveness index  index comparison  promotion strategies
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