| 论政治沟通与大学生主题教育网站有效性建设路径 |
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| 引用本文： | 傅方正,楼玲娣,陈霞. 论政治沟通与大学生主题教育网站有效性建设路径[J]. 浙江工业大学学报, 2011, 0(2): 210-214 |
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| 作者姓名： | 傅方正 楼玲娣 陈霞 |
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| 作者单位： | 浙江大学团委;浙江工业大学团委;浙江越秀外国语学院办公室 |
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| 基金项目： | 教育部哲学社会科学研究重大课题(教思政司(2008)78号) |
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| 摘 要： | 文章从政治沟通的视角出发,分析信息传递过程中的"沟通"各要素,提出大学生主题教育网站建设的关键因素和有效性建设路径。文章强调信息在大学生主题教育网站建设中的价值性,认为建立大学生主题教育网站的"螺旋运行模式",可以更好实现对教育对象在网络中的引导、服务和教育作用,提高网络思想政治教育的针对性和实效性。
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| 关 键 词： | 大学生主题教育网站 政治沟通 信息 |
Political Communication and the Effective Construction of the Theme Educational Website of University |
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| FU Fang-zheng,LOU Ling-di,CHEN Xia. Political Communication and the Effective Construction of the Theme Educational Website of University[J]. Journal of Zhejiang University of Technology, 2011, 0(2): 210-214 |
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| Authors: | FU Fang-zheng LOU Ling-di CHEN Xia |
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| Affiliation: | 1.Committee Youth League,ZheJiang University,Hangzhou 310058,China;2.Committee Youth League,ZheJiang University of Tecnology,Hangzhou 310032,China;3.General Office,Zhejiang Yuxiu Uniwersity Of Foreign Language,Shaoxing 312000,China) |
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| Abstract: | From the perspective of political communication,the article analyses all the key "communication" factors in the process of information distribution and then brings forward key elements and effective methods to construct the theme educational website of University.Focusing on the value of information in the theme educational website of University,The paper argues that the construction of "spiral model" in the theme educational website of University can better exert the function of directing,serving and educating target students via the website and improving the effectiveness and pertinence in ideology and politics education. |
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| Keywords: | the theme educational website of university political communication information |
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