基于大数据的电子商务个性化信息推荐服务模式研究

借助于电子商务网站虽然能够给用户们提供比较多的产品以及服务,但是也让用户们寻求符合自身需求的产品信息难度得到了一定程度的提升,为了使得企业自身的市场竞争能力得到提升,也就需要构建一个基于大数据的电子商务个性化信息推荐服务模式,来为用户们提供更加优质的信息服务.

Research on e-commerce personalized information recommendation service model based on big data

With the help of e-commerce website although can give users provide more products and services, but also allows users to seek to meet the needs of their own product information is improved to some degree, in order to make the enterprise market competition ability, also need to build a model based on electronic recommendation service personalized information of large data, to provide better information service for users.