| 网络营销与企业经济管理 |
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| 引用本文： | 汤世贤.网络营销与企业经济管理[J].现代制造技术与装备,2014(3):104-105. |
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| 作者姓名： | 汤世贤 |
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| 作者单位： | 威海华东数控股份有限公司,威海264200 |
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| 摘 要： | 网络营销是随着信息技术的发展而发展的一种营销手段。网路营销作为一种新时代的营销模式,有其独特的特点。通过分析网络营销的利弊,提出未来企业在网络营销管理方面的相关措施。
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| 关 键 词： | 网络营销 利弊 管理 |
Internet Marketing and the Enterprise Economic Management |
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| TANG Shixian.Internet Marketing and the Enterprise Economic Management[J].Modern Manufacturing Technology and Equipment,2014(3):104-105. |
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| Authors: | TANG Shixian |
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| Affiliation: | TANG Shixian (Huadong Automation Co., LTD.,Weihai 264200) |
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| Abstract: | Internet marketing is a marketing tool developed with the advance of information technology. As a marketing mode of new era, intemet marketing has its unique characteristics. Through analysis of pros and cons of intemet marketing, we will put forward management measures for future enterprise in it. |
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| Keywords: | internet marketing pros and cons management |
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