Humanising complex projects through design thinking and its effects |
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Affiliation: | 1. University of Virginia''s Darden Graduate School of Business, Virginia, USA;2. Politecnico Di Milano, Milan, Italy;1. Netherlands Defence Academy (NLDA), Faculty of Military Sciences, Hogeschoollaan 2, 4818BB Breda, the Netherlands;2. Vrije Universiteit (VU), Department of Organization Sciences, De Boelelaan 1105, 1081HV Amsterdam, the Netherlands;1. Department of Civil Engineering, Xiamen University; Fujian Key Laboratory of Digital Simulations for Coastal Civil Engineering, School of Architecture and Civil Engineering, Xiamen University, Xiamen, Fujian 361005, China;2. Department of Real Estate and Construction, The University of Hong Kong, Hong Kong, China;1. Department of Values, Technology and Innovation, Delft University of Technology, the Netherlands;2. Department of Civil Engineering, University of Twente, the Netherlands;1. Kiel University, Institute for Innovation Research, Westring 425, Kiel 24118, Germany;2. Professor for Technology Management, Kiel University, Institute for Innovation Research, Westring 425, Kiel 24118, Germany;1. Goa Institute of Management;2. Linköping University |
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Abstract: | The last decades of research in project studies show us that humans, rather than technologies, software or mathematical models, shape project success. This is simultaneously fascinating and problematic since, while technologies, software or mathematical models are relatively predictable and straightforward, humans are far more complex, with extremely intricate links between motivations and emotions. This consideration is particularly true in complex projects where a plethora of diverse stakeholders have very different emotions and motivations toward the same project. To address this challenge, this essay proposes using design thinking principles, tools, and techniques to "humanise" complex projects. By bringing together stakeholders, including non-market stakeholders such as local communities, with diverse goals and interests and aligning them with a common purpose, design thinking can help to shape, plan, and deliver successful complex projects. While design thinking is commonly discussed in innovation studies, this essay aims to encourage its investigation and discussion in project studies. |
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