| 网络环境下虚拟产品包装的用户体验研究 |
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| 引用本文： | 赵九铭,李世国.网络环境下虚拟产品包装的用户体验研究[J].包装工程,2011,32(2):90-94. |
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| 作者姓名： | 赵九铭 李世国 |
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| 作者单位： | 江南大学,无锡,214122;江南大学,无锡,214122 |
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| 摘 要： | 阐述了体验经济时代网络环境下的虚拟产品及其包装的概念,通过分析比较虚拟产品的包装与传统产品包装的差别,提出了网络环境下虚拟产品包装的特点。针对网络虚拟产品包装的主流趋势,通过分析介绍虚拟现实技术与用户视听体验、传感技术与用户操作体验以及物联网技术与用户智能体验等3种用户体验形式与相关技术,提出网络虚拟产品包装用户体验的构建基础和设计理念。
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| 关 键 词： | 体验经济时代 虚拟产品包装 视听体验 操作体验 智能体验 |
| 收稿时间： | 2010/8/10 0:00:00 |
| 修稿时间： | 2011/1/20 0:00:00 |
Research on User Experience of Virtual Products Packaging in Network |
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| ZHAO Jiu-ming and LI Shi-guo.Research on User Experience of Virtual Products Packaging in Network[J].Packaging Engineering,2011,32(2):90-94. |
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| Authors: | ZHAO Jiu-ming and LI Shi-guo |
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| Affiliation: | ZHAO Jiu-ming,LI Shi-guo(Jiangnan University,Wuxi 214122,China) |
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| Abstract: | It described the concepts of the virtual products and its packaging in the network environment.Through analysis and comparison of the difference between the virtual product packaging and the traditional packaging,it proposed the features of the network virtual product.Against the trend of virtual product packaging,through analysis of audio-visual virtual reality technology and user experience,sensor technology and user experiences,and smart materials technology and user experience,it proposed the constructi... |
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| Keywords: | experience of economy time virtual product packaging audio-visual experience operating experience smart experience |
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