服装设计师在企业中的角色定位——设计师风格与品牌风格的结合

服装设计师是把握品牌风格的主体,而品牌风格是品牌竞争的焦点所在。在企业中,设计师应有准确的角色定位,将设计师风格与品牌风格有效结合,以品牌为第一,自我为第二,以企业经营者为主体,具有服务精神,这才更好地发挥设计师的作用,使企业得到更好的发展。

The Role and Position of Fashion Designers in Companies——The Combination of the Designer’s Style with the Brand’s Style

Fashion designers are the main group who decide the whole style of the fashion brand which is the focus of competition.The designers must position themselves correctly and combine their own style with the brand.It would be better that first comes the brand and then come the designers.Designers would play a better role by working with spirit of service and considering the company at first.Thus the companies would run faster.