| 我国传媒产业与资本市场融合的策略思考 |
| |
| 引用本文： | 陆云鹤 江玮. 我国传媒产业与资本市场融合的策略思考[J]. 重庆理工大学学报(自然科学版), 2004, 18(3): 70-74 |
| |
| 作者姓名： | 陆云鹤 江玮 |
| |
| 作者单位： | [1]重庆工学院,重庆400050 [2]四川大学文学与新闻学院,四川成都610064 |
| |
| 摘 要： | 分析了传媒产业与资本市场融合的动因，对国内外传媒产业与资本市场融合的方式进行了分析比较，联系我国传媒产业的特点，提出了一系列我国传媒产业与资本市场融合的可行策略。
|
| 关 键 词： | 传媒产业 资本市场融合 资本运营 媒介资本市场 新闻事业 WTO 商业模式 |
| 文章编号： | 1671-0924(2004)03-0070-05 |
| 修稿时间： | 2003-01-20 |
On the Strategy for the Interfusion between Media Industry and Capital Market in China |
| |
| LU Yun-huo,JIANG Wei. On the Strategy for the Interfusion between Media Industry and Capital Market in China[J]. Journal of Chongqing University of Technology(Natural Science), 2004, 18(3): 70-74 |
| |
| Authors: | LU Yun-huo JIANG Wei |
| |
| Affiliation: | LU Yun-huo~1,JIANG Wei~2 |
| |
| Abstract: | This article analyzes the causes for the interfusion of media industry and capital market, carries out comparative analysis on the ways to interfuse media industry and capital market at home and abroad, and puts forward a series of feasible strategies for the interfusion of media industry and capital market in China according to the features of the media industry in China. |
| |
| Keywords: | media industry capital market capital operation medial capital market |
| 本文献已被 CNKI 维普 等数据库收录！ |
