| 商业地产项目定位决策研究 |
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| 引用本文： | 张巍,张腾月. 商业地产项目定位决策研究[J]. 建筑经济, 2010, 0(1) |
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| 作者姓名： | 张巍 张腾月 |
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| 作者单位： | 重庆大学建设管理与房地产学院,重庆,400044 |
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| 摘 要： | 从影响商业地产项目定位决策的评估指标入手,构建了项目定位决策模型,即根据商业地产的特点,确定项目定位决策的评价指标,并辅以模糊数学对拟定方案进行筛选,选择最合适的项目定位方案。
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| 关 键 词： | 商业地产 项目定位:模糊数学 |
Research on Project Orientation Decision-making of Commercial Real Estate |
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| ZHANG Wei,ZHANG Tengyue. Research on Project Orientation Decision-making of Commercial Real Estate[J]. Construction Economy, 2010, 0(1) |
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| Authors: | ZHANG Wei ZHANG Tengyue |
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| Affiliation: | ZHANG Wei,ZHANG Tengyue |
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| Abstract: | This article starts with the evaluation index that influenced on project orientation decision of commercial real estate and establishes a decision model,that is,according to the features of commercial real estate,determining the evaluation index of project orientation,then using fuzzy mathematics to screen proposed schemes and choose the most suitable scheme. |
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| Keywords: | commercial real estate project orientation fuzzy mathematics |
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