| 应用C4.5算法构造客户分类决策树的方法 |
| |
| 引用本文： | 王晓国,黄韶坤,朱炜,李启炎. 应用C4.5算法构造客户分类决策树的方法[J]. 计算机工程, 2003, 29(14): 89-91 |
| |
| 作者姓名： | 王晓国 黄韶坤 朱炜 李启炎 |
| |
| 作者单位： | 同济大学计算机科学与工程系,上海,200092 |
| |
| 摘 要： | 客户等级划分是CRM中一个非常重要的方面。而决策树是进行分类分析的一个常用工具，该文主要讨论如何应用C45算法构造客户等级分类决策树及其在CRM中的应用。
|
| 关 键 词： | 决策树 客户关系管理 C 4．5 |
| 文章编号： | 1000-3428(2003)14-0089-03 |
| 修稿时间： | 2003-05-01 |
Method of Building Decision Trees of Customer Classification by Using C4.5 Algorithm |
| |
| WANG Xiaoguo,HUANG Shaokun,ZHU Wei,LI Qiyan. Method of Building Decision Trees of Customer Classification by Using C4.5 Algorithm[J]. Computer Engineering, 2003, 29(14): 89-91 |
| |
| Authors: | WANG Xiaoguo HUANG Shaokun ZHU Wei LI Qiyan |
| |
| Abstract: | Customer classification is very important in CRM (customer relationship management). And decision tree is one of the most popular tools to classification. This thesis mainly discusses how to build a decision tree of customer classification by using C4.5 algorithms and its application in CRM. |
| |
| Keywords: | Decision tree Customer relationship management(CRM) C4.5 |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
