| 4G时代流量经营的思考 |
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| 引用本文： | 陈勇辉,张科.4G时代流量经营的思考[J].电信工程技术与标准化,2014(10):57-60. |
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| 作者姓名： | 陈勇辉 张科 |
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| 作者单位： | 中国移动通信集团设计院有限公司广东分公司,广州,510623 |
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| 摘 要： | 4G已成为全球电信业发展的主流,高性能智能终端的成本降低和普及、移动互联网的迅猛发展、OTT业务的不断兴起,对运营商既是机遇更是挑战,国内运营商移动数据业务收入占比已经超过移动话音,流量经营和避免被管道化已经是运营商面对的最重要且紧迫的课题。
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| 关 键 词： | G 流量经营 移动互联网 平台经营 价值经营 |
Thinking about 4G era traffic operation |
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| CHEN Yong-hui,ZHANG Ke.Thinking about 4G era traffic operation[J].Telecom Engineering Technics and Standardization,2014(10):57-60. |
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| Authors: | CHEN Yong-hui ZHANG Ke |
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| Affiliation: | (China Mobile Group Design Institute Co., Ltd. Guangdong Branch, Guangzhou 510623, China) |
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| Abstract: | 4G has become the mainstream of the global telecom industry, with high performance intelligent terminal cost reduction and popularization, the rapid development of mobile internet, OTT business continues to rise;It is a challenge for operators more than an opportunity, domestic operators of mobile data revenue ratio has exceeded the voice, traffic operation has been the most important and urgent task of operators. |
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| Keywords: | 4G traffic operation mobile internet platform operation value operation |
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