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Involvement in emergency supply chain for disaster management: a cognitive dissonance perspective
Authors:Yogesh K. Dwivedi  Mahmud Akhter Shareef  Bhasker Mukerji  Nripendra P. Rana  Kawaljeet Kaur Kapoor
Affiliation:1. Emerging Markets Research Centre (EMaRC), School of Management, Swansea University, Bay campus, Swansea, UK ykdwivedi@gmail.comy.k.dwivedi@swansea.ac.uk;4. School of Business &5. Economics, North South University, Dhaka, Bangladesh;6. Gerald Schwartz School of Business, St. Francis Xavier University, Antigonish, Canada;7. Emerging Markets Research Centre (EMaRC), School of Management, Swansea University, Bay campus, Swansea, UK;8. Brunel Business School, Brunel University London, London, UK
Abstract:An integrated process, interlinked operation and interoperable communication network amongst operating agencies are critical for developing an effective disaster management supply chain. The traditional managerial problems observed across disaster management operations are: non-cooperation among members, disrupted chain of commands, misuse of relief items, lack of information sharing, mistrust and lack of coordination. This study aims to understand the issues affiliated with negative attitude towards disaster management operations using theory of cognitive dissonance. A qualitative investigation was undertaken across 64 districts in Bangladesh. Five constructs were examined for their influences on attitude and behavioural intention of members participating in government emergency supply chain for disaster management. The results indicate that administrative conflict, political biasness and professional growth have significant effects on attitude. Impact of insecurity is non-significant on attitude. This research offers substantial theoretical contribution to the cognitive dissonance theory in the context of disaster management supply chain.
Keywords:emergency supply chain  disaster management  administrative conflict  organisational behaviour  cognitive dissonance theory  attitude
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