| 广汽集团发展战略及零部件布局 |
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| 引用本文： | 冯兴亚.广汽集团发展战略及零部件布局[J].汽车零部件,2014(4):9-10. |
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| 作者姓名： | 冯兴亚 |
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| 作者单位： | 广汽集团; |
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| 摘 要： | <正>从成熟汽车市场发展来看,汽车市场发展可以分为起步期、快速发展期、普及期(普及初期-普及后期),饱和期。当千人汽车保有量超过每千人50辆以后,汽车市场就步入了普及期/普及初期,普及初期复合年增长率在5%~10%之间,持续时间10年左右。类比中国汽车市场发展,
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| 关 键 词： | 集团发展战略 零部件 汽车保有量 市场发展 汽车市场 年增长率 持续时间 成熟 |
Development Stratagem and Parts Layout of GAC |
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| FENGXingya.Development Stratagem and Parts Layout of GAC[J].Automobile Parts,2014(4):9-10. |
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| Authors: | FENGXingya |
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| Affiliation: | FENGXingya( Standing Deputy General Manager Guangzhou Automobile Group Company) |
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| Abstract: | In automobile industry, the collectivity of auto market has kept steady growth, but competition in the industry is more picked up, consume level is upgraded, regional market transfer and overstock problems in structure of manufacturing capability have appeared. On the premise of well handling the great trends in automobile industry, the GAC has made deliberation prudently about the development stratagem under new situation, for the purpose of catching hold well of the development opportunity, improving core competitive capability and actively taking part in the market competition. |
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