纺织产业链正在“互联网化”

随着信息时代的到来,互联网的触角几乎覆盖了世界的每个角落,各国政府己经意识到了互联网应用对国家经济发展的革命性作用,已经把互联网应用提升到了改造传统产业,推动国民经济发展的战略高度。纺织供应链成员包括:原料供应商、成品制造商、产品销售商及链上各成员企业,供应链运行状况决定着链上各成员企业的利益。而目前越来越多的困难,迫使我国纺织服装业从传统销售渠道转型到电子商务。纺织服装业利润率低、人民币升值、纺织品原材料价格上升、劳动力成本上升、融资困难等一系列因素,使得纺织服装也不得不从有形与无形两个市场着手实现可持续发展。

Internetization of the Textile Industry Chain

When the information age comes, the internet has reached almost every corner of the world. Governments of various countries have realized that the application of internet would play a revolutionary role to the national economic development. The application of internet has been promoted to the strategic height which could reform the traditional industries and promote the development of national economy. The supply chain members of the textile and clothing industry include raw material suppliers, product manufacturers, product vendors and each member of companies. Operation of supply chain determines the profit of chain members. More and more difficulties force the textile and clothing companies to change their traditional distribution channels into e-commerce. With low profit margins, RMB devaluation, the raise of raw material prices and labor costs, financing difficulties and a series of factors, textile and garment industry had to achieve sustainable development from both the physical market and invisible market.