| 数字新媒体时代的互动电影探析 |
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| 引用本文： | 王彬.数字新媒体时代的互动电影探析[J].北京印刷学院学报,2014(5):29-32. |
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| 作者姓名： | 王彬 |
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| 作者单位： | 北京印刷学院 设计艺术学院，北京102600; 北京电影学院，北京100088 |
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| 基金项目： | 北京市2014年青年英才计划项目(06170114009/004)研究成果。 |
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| 摘 要： | 21世纪数字和网络技术的普及让人类进入到互联网数字时代;而"新新媒体"微博、微信和微电影的流行,又将我们带入了新媒体时代。电影艺术在新媒体技术的影响下产生的交互式互动电影一时间也成为时代的新宠。本文主要讨论在新媒体时代,互动电影的特点以及其与新媒体、游戏、微电影、互动广告等新兴媒体之间的关系,从互动电影的叙事特征、传播方式方面分析互动电影的特点和价值以及互动电影的未来发展。
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| 关 键 词： | 互动电影 微电影 网络广告 游戏 |
On Interactive Movies in the Digital New Media Era |
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| WANG Bin.On Interactive Movies in the Digital New Media Era[J].Journal of Beijing Institute of Graphic Communication,2014(5):29-32. |
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| Authors: | WANG Bin |
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| Affiliation: | WANG Bin ( 1. Beijing Institute of Graphic Communication, Beijing 102600, China; 2. Beijing Film Academy, Beijing 100088, China) |
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| Abstract: | With the popular of digital technology, we have steps into new media era, as well as with popular of microblogging, micro-films, we chat, we live in the time of ＂micro＂, during the time of great change by the digital technology, there is new form of film on the market that is interactive film. This paper focuses on the background and reason of the out birth of interactive film during new media time, as well as the relationship of mew media, games, microfilm, web advertisement. This paper also discusses of the story telling characteristics of interactive media film, and the way of communication along with the future of interactive film |
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| Keywords: | interactive film micro-film new media game |
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