| 新形势下房地产企业轻资产转型举措研究——基于凯德与万达的实例 |
| |
| 引用本文： | 沈奇,鲍一鸣. 新形势下房地产企业轻资产转型举措研究——基于凯德与万达的实例[J]. 建筑经济, 2020, 41(4): 13-16 |
| |
| 作者姓名： | 沈奇 鲍一鸣 |
| |
| 作者单位： | 澳大利亚堪培拉大学,澳大利亚堪培拉;中信证券股份有限公司,浙江杭州 310000 |
| |
| 摘 要： | 结合当前房地产市场形势,以凯德与万达为例,分析国内外房地产企业轻资产战略转型。凯德集团前期剥离非核心资产,进而通过"REITs+PE Funds"运作转型为商业地产基金管理者;万达利用自身优势发展万达金融,实现多元融资,通过总包交钥匙模式实现新资产服务收益模式。在此基础上,提出房地产企业轻资产战略转型的启示。
|
| 关 键 词： | 房地产企业 轻资产 转型战略 REITs+PE FUNDS |
Research on the Transformation Measures of Light Assets of Real Estate Enterprises under the New Situation:Based on the Case of CapitaLand and Wanda |
| |
| SHEN Qi,BAO Yiming. Research on the Transformation Measures of Light Assets of Real Estate Enterprises under the New Situation:Based on the Case of CapitaLand and Wanda[J]. Construction Economy, 2020, 41(4): 13-16 |
| |
| Authors: | SHEN Qi BAO Yiming |
| |
| Affiliation: | (University of Canberra,Canberra,Australia;CITIC Securities Co.,Ltd,Hangzhou 310000,China) |
| |
| Abstract: | Combined with the situation of real estate market,this paper analyzes analyzes the strategic transformation of light assets of domestic and foreign real estate enterprises taking CapitaLand group and Wanda group as typical examples.In the early stage,CapitaLand divests non-core assets,then transforms into a commercial real estate fund manager through the operation of"REITs+PE funds".Wanda uses its own advantages to develop Wanda finance to realize diversified financing,and realizes new asset service income mode through turnkey model of general contracting.On the basis of the above,puts forward the enlightenment of real estate asset light strategic transformation. |
| |
| Keywords: | real estate enterprises light asset transformation strategy REITs+PE funds |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
