| 成本策划在房地产项目管理中的应用研究以平各庄项目为例 |
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| 引用本文： | 董慧文. 成本策划在房地产项目管理中的应用研究以平各庄项目为例[J]. 建筑经济, 2020, 41(3): 59-64 |
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| 作者姓名： | 董慧文 |
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| 作者单位： | 北京城建兴顺房地产开发有限公司,北京 101399 |
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| 摘 要： | 概述成本策划的定义、目的、原则,以平各庄项目在开发过程中的成本策划为例,深入分析成本策划在房地产项目管理中的应用,包括项目规划设计阶段、招采阶段、建设施工阶段等,以期为房地产开发项目的成本策划管理提供参考。
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| 关 键 词： | 成本策划 房地产 项目管理 市场导向 |
Research on the Application of Cost Planning in Real Estate Enterprise Management:Taking Pinggezhuang Project as an Example |
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| DONG Huiwen. Research on the Application of Cost Planning in Real Estate Enterprise Management:Taking Pinggezhuang Project as an Example[J]. Construction Economy, 2020, 41(3): 59-64 |
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| Authors: | DONG Huiwen |
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| Affiliation: | (Beijing Urban Construction Xingshun Real Estate Development Co.,Ltd,Beijing 101399,China) |
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| Abstract: | This paper summarizes the definition,purpose and principle of cost planning.Taking the cost planning of Pinggezhuang Project in the development process as an example,analyzes the application of cost planning in real estate enterprise management project management,including project planning and design stage,bidding stage,construction stage,in order to provide reference for the cost control of real estate development projects. |
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| Keywords: | cost planning real estate project management market orientation |
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