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洗护发创新产品新动向
引用本文:劳燕,霍爱萍.洗护发创新产品新动向[J].日用化学品科学,2013(11):8-11,23.
作者姓名:劳燕  霍爱萍
作者单位:广州梵高个人护理品有限公司,广东广州510804
摘    要:近年来,中国的洗护发化妆品市场有很大的增长。介绍了几款热销的高档洗护发产品以及改进的配方。为满足消费者的不同需求,洗护发产品市场更加细分化。更为精致的头发护理过程,更为细分化的洗护发产品将成为改变市场格局的驱动力。

关 键 词:洗发水  护发素  配方  趋势

New trend of innovative wash hair care products
LAO Yan,HUO Ai-ping.New trend of innovative wash hair care products[J].Detergent & Cosmetics,2013(11):8-11,23.
Authors:LAO Yan  HUO Ai-ping
Affiliation:(Guangzhou Fangao Personal Care Co., Ltd., Guangzhou, Guangdong 510804, China )
Abstract:In recent years, Chinese hair cleaning and care cosmetic market has increased rapidly. Some hot and top grade hair care products and improved formulations were introduced. The market of hair care product was more and more segmented in order tO meet the different needs of the consumers. More delicate hair care process and more segmented hair care product will become the driving forces of changing the market structure.
Keywords:shampoo  hair careproduct  formulation  trend
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