Color and defective color vision as factors in the conspicuity of signs and signals

The conspicuity of road traffic signs and signals for a group of observers with the color vision defect of deuteranopia is compared with that for a control group of observers with normal color vision. Conspicuity was measured by the proportion of reports of target objects detected in 300-ms presentations of projected slides of road scenes. There were two instructions, one designed to measure attention conspicuity and the other, search conspicuity. The attention conspicuity of red, orange, and green color-coded traffic control devices was significantly less for deuteranopes than for the observers with normal color vision, but this was not true for yellow and blue color-coded signs. This result is consistent with our understanding of the color perceptions of deuteranopes. The reduction of conspicuity was not so great for the search conspicuity condition. We conclude that redundant color coding does contribute to the conspicuity of signs and signals and that deuteranopes--and probably those with other severe forms of defective color vision--have a significantly reduced ability to notice colored targets, such as road signs and signals, in complex visual environments. The actual and potential application of this work is in the design of signs so they are conspicuous, especially when the user group includes people with defective color vision.