| 运营商物联网发展的竞争策略分析 |
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| 引用本文： | 王雅辉. 运营商物联网发展的竞争策略分析[J]. 电信工程技术与标准化, 2009, 22(12) |
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| 作者姓名： | 王雅辉 |
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| 作者单位： | 中国移动通信集团设计院有限公司,北京,100080 |
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| 摘 要： | 物联网被称为继计算机、互联网之后,世界信息产业的第三次浪潮,是中国移动重点发展的战略业务,存在很多的挑战与机遇。本文通过SWOT和五力竞争模型分析中国移动的优劣势和竞争力,得出中国移动在物联网领域发展的竞争策略。
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| 关 键 词： | 物联网 五力模型 SWOT |
Competitive Strategy Analysis of Telecom Operator in the Internet of Things |
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| Wang Yahui. Competitive Strategy Analysis of Telecom Operator in the Internet of Things[J]. Telecom Engineering Technics and Standardization, 2009, 22(12) |
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| Authors: | Wang Yahui |
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| Affiliation: | Wang Yahui (China Mobile Group Design Institute Co.,Ltd.,Beijing 100080) |
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| Abstract: | Internet of things products are a new product group offered by China Mobile. With the competition between mobile service providers in China getting more and more intense,the development of this product group has strategic importance. This article analyzes the challenges and opportunities which China Mobile is going face during the development of Internet of things products,by means of SWOT and five forces model. It also analyzes possible solutions for overcoming the challenges. |
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| Keywords: | SWOT |
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