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1.
汉字图形化创意在LOGO设计中的应用   总被引:1,自引:1,他引:0  
王建斌  周晶 《包装工程》2009,30(1):176-178
从汉字的文化内涵出发,通过对汉字在标志设计中的不同应用方式将汉字型标志进行总结、归类,试图清晰、宏观地把握汉字型标志设计的发展规律及趋势,展现汉字型标志独特的文化意蕴和形式美,并从中找寻汉字型标志设计的突破口和新课题.  相似文献   

2.
汉字型标志设计探析   总被引:4,自引:3,他引:1  
杨猛  朱月 《包装工程》2007,28(4):163-164,174
利用汉字作为造型元素设计标志是近年来标志设计领域的新思路和新方法,它不仅是一种新颖的视觉表现形式,更是具有深层意味和内涵的符号.汉字造型本身具有很强的符号感和高度的艺术价值,它的图形化特征是汉字型标志设计的基础;以形写意的汉字装饰手法和具象、抽象相结合的书法字变化手法是其典型的设计手段;鲜明的民族化特征是汉字型标志的文化特色.  相似文献   

3.
解析汉字的独特性在标志设计中的应用   总被引:1,自引:1,他引:0  
探讨汉字与标志设计的共通之处,分析汉字应用于标志设计的重要意义,从表意、造型、图案等方面来分析汉字的独特性在标志设计中的应用,让抽象的汉字艺术在现代设计中产生更大的魅力,并让标志设计有了更广阔的发展前景.  相似文献   

4.
汉字图形标志设计中的哲学思考   总被引:3,自引:1,他引:2  
针对现代文化日益全球化背景,对汉字图形标志包含的中国哲学思想以及汉字图形标志设计思维中蕴含的的辨证哲学思维进行分析,阐明汉字图形标志"和"而"不同"的哲学内涵,供设计人在汉字图形标志的设计过程中思考与借鉴.  相似文献   

5.
汉字的双重性在标志设计中的运用   总被引:1,自引:1,他引:0  
苏卉君  王家民  陈鹏 《包装工程》2007,28(12):203-205
基于长期以来对于外来文化冲击的反思,国人对汉字的审美喜好又重新得以回归.目前,种种运用汉字为主体元素进行标志设计的手法又开始慢慢兴起.本研究重点分析了汉字在现代标志设计中的优势体现,并就如何使用汉字的双重性进行标志设计作了深入的论述.  相似文献   

6.
任旸 《包装世界》2011,(6):72-74
汉字和标志都是视觉传达中的一种符号元素,两者兼有象形性的特点和信息传递的功能,将汉字运用于标志设计中,相比纯粹图案标志将更突显汉字的特点和功能。楼盘标志犹如人的名片,担当相互了解和认识的重要作用,汉字作为人类思想交流信息传递的载体,通过视觉传达设计中的标志传递信息,直接影响着企业形象的展示,解读汉字内涵才能设计出好的汉字标志。力图通过汉字标志的独特性进行分析,结合案例,解析标志的特征以及设计方法,就中国楼盘标志中汉字的应用进行展望。  相似文献   

7.
现代汉字标志设计之形意交融   总被引:4,自引:4,他引:0  
陈原川 《包装工程》2011,32(24):25-28,48
分析了汉字以其符号学特性融于现代标志设计中的应用基础以及当下汉字标志设计的主要特征,并结合一些现代汉字标志作品,对侧重于"形"的汉字标志造型技法,侧重于"意"的展现古典思想与视觉意象的汉字标志设计表现手法,以及兼顾汉字造型技法与写意手法的"形意交融"式的汉字标志设计这3个方面进行了评述,进而提倡在汉字标志设计中力争将造型艺术与审美意境完美结合的新境界,为现代汉字标志设计的不断发展提供借鉴与参考。  相似文献   

8.
张春彩 《包装工程》2013,34(8):113-115,119
介绍了汉字异化的含义及汉字异化在标志设计中运用的重要性,并结合汉字异化的标志设计作品,分别从别具匠心的造型结构、鲜明准确的图形语言、情感化的形意相融3 个方面论述了汉字在标志设计中的异化特征。研究表明了标志设计中汉字异化作为一种特殊的形式和图形语言所彰显出的独特的艺术表现力和视觉感染力,同时汉字异化也是丰富现代标志设计中文化内涵的首要的视觉表达手段。  相似文献   

9.
李小红 《包装工程》2007,28(4):165-166
汉字是由甲骨文和金文等象形文字演变而来的表意符号,其特点是图形和词义之间存在着密切的关系,这就决定了汉字字形在标志设计中的"形、声、意"兼备的图形特征.现代标志设计不断向个性化和象征化趋势发展,这使具有多重视觉信息的汉字图形标志展现出更加广阔的空间.  相似文献   

10.
李湘媛 《包装工程》2019,40(18):74-78
目的 研究与分析汉字标志设计中的衬形,了解衬形的起源、发展及其应用脉络,探讨研究汉字标志形成和发展过程中的装饰元素成因及审美价值。方法 从早期汉字实体承载物质入手,分析汉字标志中衬形的成因,梳理不同时期、不同媒介上汉字标志衬形的样式变化,对其特征及发展规律进行分析;针对有代表性衬形样式,结合经典的实际汉字标志设计案例进行形态及应用特征研究,进而分析其形式价值和内涵意义。结论 现代汉字标志设计中的衬形起源于早期汉字装饰应用的实体承载物质形态,并在汉字标志设计发展中起到了重要的象征性作用;衬形的使用一方面在汉字标志传达过程中增加了标志整体形态的整合性和象征性,另一方面也是中国古代传统围合观念的平面化体现。  相似文献   

11.
A four-ball tester was used to evaluate the anti-wear performance of three kinds of organomolybdemun compounds in the engine oils, i. e., molybdenum dialkyldithiophosphate (MoDDP), molybdenum dialkyldithiocarbamate ( MoDTC), and sulphur and phosphorus freeorganomolybdeum (Molybdate). The results indicate that a low concentration of MoDDP doesn' t improve the anti-wear properties of the commercial engine oils, but a high concentration of MoDDP can obviously improve the anti-wear properties and the load-carrying capacity of the engine oils. MoDTC doesn' t improve the antiwear properties of the engine oils, but worsens the anti-wear properties of the oils. Signifi can timprove ment of frictional and wear characteristics is obtained with Molybdate added in the commercial engine oils and the formulated oils.  相似文献   

12.
The end of 2007, over 200 unit products of more than 80 Chinese firms have passed the quality grade certification for liquor products. These products involve distilled spirits, beer, wine, yellow wine, fruit syrup wine and others, and cover over 80% of the national top-branded liquor products.……  相似文献   

13.
Surface characterization and microstructure studies are performed on chemical vapor deposited (CVD) tungsten coating. There is about 2 μm thickness diffusion layer of tungsten in the molybdenum substrate. The thermal shock test shows tungsten coating has good adhesion with molybdenum substrate, but the elements of oxygen and carbon in the tungsten coating have the bad affection to the adhesion. The result of high-temperature diffusion experiment is the diffusion rate from molybdenum substrate to tungsten coating is faster.  相似文献   

14.
We studied a combined effect of the cryoprotectants both of lipid and carbohydrate origin at the presence of DMSO or without it on cell viability and the RNA synthesis in the embryonic mollusc and echinoderm cell cultures obtained at different developmental stages. Cryoprotective properties of exogenous lipids correlated with their thermotropic behavior. Lipid extracts from marine hydrobiontes, which thermal transitions are characterized by relatively small part of calorimetric thermogram area lying at temperatures above 0 °C (6–18%), were found to possess a considerable cryoprotective activity. The results are discussed in relation to the prediction of the cryoprotective activity of lipid extracts for marine animal cells. In addition, it was found that marine invertebrate cells can be cryopreserved without DMSO at the presence of trehalose and lipid extracts of some marine hydrobiontes.  相似文献   

15.
Pure silver is used extensively in the preparation of high-temperature superconductor wires, tapes, films, and other configurations in which the silver not only shields the superconducting material from the surrounding materials, but also provides a degree of flexibility and strain relief, as well as stabilization and low-resistance electrical contact. Silver is relatively expensive, but at this stage of superconductor development, its unique combination of properties seems to offer the only reasonable means of achieving usable lengths of conductor. In this role, the low-temperature physical (electrical, thermal, magnetic, optical) and mechanical properties of the silver all become important. Here we present a collection of properties data extracted from the cryogenic literature and, to the extent possible, selected for reliability.  相似文献   

16.
ABSTRACT

The production of iron in Biscay (Basque Country, Spain) has been a hallmark of this territory of the North of the Iberian Peninsula throughout its history. The Archaeology team of the Basque Country Mining Museum has spent 13 years, so far, studying the origins of this activity through the evidences left at the old pre-hydraulic iron production workshops known as mountainside ironworks (ferrerías de monte) or haizeolak. It has catalogued 170 archaeometallurgical sites of this type in Biscay, and the archeological excavation of some of them has led to the knowledge of the different stages of the production process that took place in these workshops. The team has also experimentally reproduced the work carried out in a mountainside ironworks from the High Middle Ages, and it has currently started the characterization process of this type of activity through the study of the collected materials.  相似文献   

17.
As demands about environment protection are growing up, dry cutting technology is getting more and more concerns from all over the world. Main works performed here are study on dry cutting performances and wear mechanisms of M2high-speed steel (HSS) twist drills with CrAlTiN multicomponent coatings, which was deposited using magnetron sputter ion plating system, in drilling 45 and 30CrMnSiA steel, and their comparisons to those in drilling the same steel but using monolayer CrN and commercial TiN coated drills. Drilling performances of drills are evaluated mainly through the measurements of width on outer corner flank land and the cutting forces. Results show that performances of CrAlTiN coated drills are better than those of monolayer CrN and TiN coated drills. In drilling 45 and 30CrMnSiA steel, the average tool life of the CrAlTiN coated drills are 17.2 and 11.8 times higher than those of the uncoated drills. Observing wear of the drill with scanning electronic microscope, results show that there is no crack or spallation of the CrAlTiN coatings in wear zones. Main mechanism of the wear here is adhesion.  相似文献   

18.
Arc spraying coatings are widely used in various applications, but uncommon in cast iron substrate. Different surface pretreatment technology is tested on substrates of gray cast iron. Surface roughness and residual stress were measured by TR200 and X-ray diffraction analyzer. Influence of different surface pretreatment methods ( dry blasting and fusebond) on roughness and residual stress was analyzed. The arc-sprayed coatings of wire 3Cr13 (φ2mm) on gray cast iron substrate is studied. The microstructure and interface of bonding layer were observed by SEM. The bond strength was taken by tensile test. Results show that bond strength with grit blasting is higher than fuse-bond; it is feasible to make wire 3Cr13 coating with arc spraying on cast iron substrate roughened by grit blasting.  相似文献   

19.
TiO2 ceramic coatings with thickness of 20 μm were formed on the surface of pure titanium by micro-plasma oxidation. Their micro-structures were investigated by by using X-ray diffraction and their surface images were detected by using scan electronic microscope. There were three kinds of TiO2 coatings, pure anatase type TiO2 phase, mixed phases consisted of rutile type TiO2 phase and anatase type TiO2 phase, pure rutile type TiO2 phase. The coating surface with the pure anatase type TiO2 phase is rough, while the coating surface with the pure rutile type TiO2phase is smooth. The upper coating surface with the mixed type TiO2 phases is anatase type TiO2 structure and the subsurface of the TiO2 coating is rutile type TiO2structure.  相似文献   

20.
The insightful discussion of the relationship between the construction of metallographic and fatigue life and proposition of mathematical relationships describing this relationship was conducted in the paper. This paper presents a method for estimating the fatigue life, based on the construction of the microstructural material taking into account the grain size and the participation of ferrite and pearlite phase.  相似文献   

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