内蒙古自治区阿拉善右旗哈托哈拉金矿地质特征及找矿标志

阿拉善右旗哈托哈拉金矿区位于内蒙古自治区阿拉善右旗北东方向120 km处,矿区矿体主要赋存于早二叠世和晚石炭世侵入岩内,受北东向韧脆性断裂控制,沿断裂带可见长英质糜棱岩及条带状石英脉发育,其内可见较强的硅化、绢云母化、绢英岩化、绿泥石化、褐铁矿化及碳酸盐化等矿化蚀变发育。本文较详细地阐述了该区地质背景和矿区地质特征,总结了矿区找矿标志,为下一步找矿提供了借鉴。     

同源异构--科尔沁右翼前旗地区当代乡土住宅的自发性建造的研究

城郊乡村的乡土景观面临"重写",而其间的乡土住宅正在经历一种自发的转型,其"自组织"的生成机制值得研究。本文以科尔沁右翼前旗地区的若干村镇的当代乡土住宅为样本,从组织机制的角度,分析其受控过程,分别从基因、共享、突变和蔓延四个方面展开分析,总结该地区的当代乡土住宅从无序向有序的演变过程。     

内蒙古哈腾图雅金矿地质特征及找矿标志

内蒙古自治区阿拉善右旗哈腾图雅金矿,产出在上石炭统本巴图组的一套火山沉积岩层中,金矿(化)体严格受构造控制,矿石类型主要为硅质角砾岩和硅化蚀变岩两种类型,研究区元素地球化学异常明显。该金矿的发现弥补了该区金属矿产的空白,给该区的地质找矿起到一定的指导作用。     

The impacts of banner format and animation speed on banner effectiveness: Evidence from eye movements

Given that banner ad investment is huge and keeps increasing, the effectiveness of banners is important for advertising practitioners and is worth attention from academics. Banner properties (e.g. format and animation) may influence the overall effectiveness of banners. However, research on how banner formats (e.g. location and orientation) affect banner effectiveness is still in its early stage and studies on how animation influences banner effectiveness have also found controversial results. By conducting an experiment using eye-tracking technology, this study investigated the impacts of banner properties, especially animation speed and format, on users' attention, recall, and attitudes towards banners. In terms of attention, both the main effects and the interaction effect were significant and the patterns varied across time. However, no significant effects were found on recall and attitudes.     

寒地城市滨河区域的和谐共生——以扎鲁特旗鲁北镇滨河区控制性详细规划为例

寒地城市由于具有特殊的地理位置和气候条件,与南方城市相比存在很大差异.扎鲁特旗鲁北镇滨河区控制性详细规划充分结合严寒的气候条件、突出的自然环境、平坦的地势条件和良好的区位优势,结合当前蓬勃发展的城市建设与经济政策支持,从规划布局、生态景观系统、道路交通、地下空间利用等方面进行研究,以优化滨河区的用地结构,拓展城市空间,...     

内蒙古太仆寺旗金豆子山铅锌矿床地质特征及成因探讨

矿床位于华北地台北缘、白云鄂博裂谷带中,赋存于中元古界白云鄂博群地层中,属中低温热液矿床,受断裂破碎带控制.本文通过对矿床区域成矿地质背景、矿区及矿体地质特征研究,探讨了矿床成因及控矿因素.     

用数字看网络广告

本文在分析现有网络广告研究的基础上,尝试进行网络广告的数字研究。在收集实际调研数据的基础上,对网络广告现阶段的一些现象和特征进行数字化,并采用横向、纵向的类比法对这些现象和特征进行定量分析研究。笔者在选定的时间内,选择国内具有代表性的网站,每天于固定时段抓取这些站点中固定页面上的横幅广告和弹出式广告,共抽取样本二百余条,分别对这些广告的行业分类,技术分类,品牌标志的使用情况、人物、产品图片和文案的使用情况,互动功能的使用情况等进行分类统计,并在此分类统计的基础上进行分析研究。     

利用Flash 8实现大容量动态Banner广告

在网页上发布Banner广告已经成为商家必不可少的广告手段。本文介绍了一个解决Banner广告容量小、使用周期短的方案,并从软件工程的角度详细论述了实现方法。     

Digital advertising around paid spaces,E-advertising industry’s revenue engine: A review and research agenda

We develop and describe a framework for research in a particular segment of digital advertising. Internet Advertising Paid Slots and Spaces (IAPS) is a neologism and work almost like a stock exchange for buying and selling advertising in various formats on designated spaces around web and make a significant contribution to Internet advertising revenues. These paid spaces were found to encompass diverse areas of Internet advertising that include search engine marketing, social media advertising and display advertising. Given the complexity of the modern digital advertising eco system, this literature review seeks to provide clarity, up-to-date knowledge and ongoing insights into Internet advertising channels, for managers making investment decisions in this context.     

The effect of banner animation on fixation behavior and recall performance in search tasks

Previous findings suggested that banner ads have little or no impact on perceptual behavior and memory performance in search tasks, but only in browsing paradigms. This assumption is not supported by the present eye-tracking study. It investigates whether task-related selective attention is disrupted depending on the animation intensity of banner ads when users are in a search mode as well as the impact of banner animation on perceptual and memory performance.