| Cisco客户关系管理系统的开发 |
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| 引用本文： | 王京,赵晓华,孙亮,陈梅莲.Cisco客户关系管理系统的开发[J].计算机工程,2002,28(8):243-245. |
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| 作者姓名： | 王京 赵晓华 孙亮 陈梅莲 |
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| 作者单位： | 北京工业大学信息与控制工程学院,北京100022 |
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| 摘 要： | 从呼叫中心和客户关系管理（Customer Relationship Management,简称CRM）背景知识和发展状况入手，引入“结构化生命周期法”的系统开发思路，借助Viusal Basic和SQL Sever两种开发工具，设计了Cisco公司客户关系管理系统，着重研究了基于呼叫中心平台的数据库应用系统的开发。
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| 关 键 词： | Cisco 客户关系管理系统 呼叫中心 数据库应用系统 软件开发 |
| 文章编号： | 1000-3428(2002)08-0243-03 |
| 修稿时间： | 2001年9月11日 |
The Development of Customer Relationship Management for Cisco |
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| WANG JingZHAO XiaohuaSUN LiangCHEN Meilian.The Development of Customer Relationship Management for Cisco[J].Computer Engineering,2002,28(8):243-245. |
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| Authors: | WANG JingZHAO XiaohuaSUN LiangCHEN Meilian |
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| Abstract: | Against a background and evolution of call center and CRM system, this thesis mainly discusses the development of database application system that based on call center. Visual Basic and SQL Server are central software in the course of the development. By the use of lifecycle theory, the authors design and develop the CRM system for Cisco Ltd. This system involves communication, computer hardware, advanced program tools and network technology which play more and more important role in marketing and contest of winning the customers. ;; |
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| Keywords: | Customer relationship managemenet(CRM)Call centerDatabase application system |
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