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1.
相静 《包装工程》2019,40(22):283-286
目的阐述色彩在儿童食品包装设计中的作用,探索当前语境下色彩赋予儿童食品包装的设计思路与艺术魅力。方法结合社会发展所带给儿童食品包装设计的新机遇与新挑战,从实际出发,总结儿童食品市场的开发现状以及将色彩融入其中所呈现的信息传达、心理影响与品牌形象等方面的重要作用,得出其在视觉和味觉上的表达诉求,接着以整体性、情感性、广告性和系列性等为具体应用方向进行总结与论述,提出一些创新的要求,列举一些优秀的儿童食品包装设计案例,进一步强化理论论述的可行性,探寻抓住消费者视线、促进销售的色彩应用路径。结论在当前这个竞争激烈的儿童食品市场上,包装设计对色彩的合理应用至关重要,这既能够使食品包装富有创意,帮助消费者从自己的视觉感受中最大化地获取食品信息,又能在次基础上成功提高销售额。  相似文献   

2.
食品包装设计与色彩心理作用   总被引:1,自引:0,他引:1  
食品包装业是包装领域中具有重要价值的成员,一个国家的食品包装水平可以从一个侧面反映出这个国家的社会发展境况.包装设计是食品包装过程中一个不可忽视与省略的步骤,它在一定程度上直接影响着产品的销量.而作为食品包装中最有视觉表现力的设计语言--色彩,能够给人以不同的心理感受,如软硬、味觉等.随着消费者对食品包装色彩审美水平的提高,食品生产厂商也应增加对产品包装色彩设计的重视程度.  相似文献   

3.
儿童对颜色有特别的偏好。研究颜色和使用良好的颜色对儿童食品包装设计尤为重要。本文分析了色彩与儿童消费心理的关系,阐述了色彩在儿童食品包装中的重要作用,从儿童食品包装的色彩美学特征,色彩视觉特征,味觉特征等方面分析和总结了相关问题。一些关于包装颜色的具体和实用建议旨在帮助和提高现代食品公司在市场营销中的竞争力。  相似文献   

4.
儿童食品包装中的仿生设计   总被引:3,自引:3,他引:0  
郭婷婷 《包装工程》2015,36(8):104-107
目的研究仿生设计在儿童食品包装中的应用。方法从对儿童食品包装仿生设计的有关文献进行整理,然后结合整个市场的要求和个人对食品仿生设计的理解进行分析,拟定出合理的设计模式,最终实际运用到儿童食品仿生设计中。结论目前可以利用很多新型的设计元素来吸引儿童消费者,以此获得消费者的好感度。为了满足广大消费者的要求,在儿童食品包装设计中注重仿生设计,通过鲜亮的色彩设计出看似美味的包装,只有这样,才能和儿童消费者产生共鸣。  相似文献   

5.
随着经济社会的发展,人民生活水平的不断提高,各种儿童食品品牌层出不穷,设计师们在食品包装设计上也在不断地创新,以便于吸引更多儿童消费群体,现阶段儿童食品包装设计上不乏鲜艳的色彩、夸张的图形、新颖的造型,在众多儿童食品中,商品外包装需要怎样设计才能促进消费者的购买欲,使其受到儿童的青睐呢?本文以趣味性图形在儿童食品包装设计中的运用为切入点,重点分析趣味性图形对儿童食品包装设计的商业影响力,以及如何通过趣味性的包装设计来提升产品的商业影响力.  相似文献   

6.
杜刚 《上海包装》2011,(8):19-20
色彩在儿童食品包装中发挥着重要作用,它不仅可以增加儿童视觉上的吸引力,还具有一定的味觉暗示功能。色彩是食品包装中表现味觉的主要手法,绝大多数的色彩都能传达出相应食品的味觉感信息。儿童食品包装中味觉的色彩表现可以通过突出食品本身的色彩特征、提炼食品原材料的象征色、将食品味道象征色与趣味图形或文字相结合、加大色彩对比等途径实现。  相似文献   

7.
色彩在包装设计中的应用   总被引:1,自引:1,他引:0  
智英斌 《包装工程》2018,39(20):319-322
目的 包装设计对色彩的创造性应用策略。方法 基于色彩在包装设计中的重要地位,探讨色彩在现代包装设计中记忆性、象征性和广告性等语言特性,并以此为基础分析包装设计中的色彩元素对消费者的综合性作用,提出包装设计中的色彩必须要符合消费者的审美需求、促进消费者对产品的联想以及深化消费者对包装的印象等方面的具体要求,最后深入包装设计内部,就其中的几个代表性方面,如儿童食品包装、饮料包装、茶叶包装等领域的具体应用展开探究,总结成功的设计经验和路径,探索色彩元素的个性化应用方法。结论 色彩是一种独特的设计语言,之于包装设计中更是一种灵魂的存在,有着极强的视觉冲击力,能够直接带给消费者不同的情感体验,是产品能否成功出售的关键一环。  相似文献   

8.
随着社会的发展和人们消费理念的变化,包装精美的食品越来越受到人们的青睐,所以,人们对于食品的包装设计也越来越重视。在食品包装设计的过程中,包装对人的感官刺激是其重要的参考内容,这里的感官刺激包括了食品的包装对于消费者的视觉刺激和触觉刺激。因此,对基于视觉和触觉的角度对食品包装进行相关的设计具有十分重要的意义,也是食品包装设计中必须所要考虑的内容。  相似文献   

9.
李逸轩  王伯勋 《包装工程》2020,40(24):330-336
目的 旅游食品的包装设计往往能反映和提升城市的文化和内涵。澳门作为东西方文化交流的重镇,城市形象尤为突出。以澳门旅游食品为研究主体,探究城市形象在旅游食品包装设计中的途径与策略,有利于增强旅游食品包装的独特性、地域性、文化性,提升旅游食品的附加值,传播城市形象。方法 以澳门旅游食品包装设计为出发点,结合城市形象传播理论分析其旅游食品及旅游食品业的发展,从文化遗产、民间手工艺、博彩、节庆赛事等经典城市形象入手,引申出对旅游食品包装色彩、视觉符号、语言文字、设计风格的四个维度探讨,明确旅游食品包装设计在城市形象传播中的定位和发展。结论 城市形象传播视域下的澳门旅游食品包装设计对于推广城市形象,提升旅游食品的独特性和文化性,促进旅游食品业的适度多元化发展,具有重要意义。  相似文献   

10.
吴剑  过山 《包装世界》2013,(1):15-16
在节日食品包装设计中,最能打动消费者并激发其购买的元素便是色彩。对色彩的合理运用是节日食品包装设计成功与否的关键因素。设计师要根据本民族的色彩观对节日食品包装的用色进行合理的选择和搭配,使节日食品包装更具有吸引力、号召力和竞争力。本文通过解读中国传统色彩文化,分析中国传统节日与色彩的联系,阐述了色彩在节日食品包装设计中的应用方法。  相似文献   

11.
A four-ball tester was used to evaluate the anti-wear performance of three kinds of organomolybdemun compounds in the engine oils, i. e., molybdenum dialkyldithiophosphate (MoDDP), molybdenum dialkyldithiocarbamate ( MoDTC), and sulphur and phosphorus freeorganomolybdeum (Molybdate). The results indicate that a low concentration of MoDDP doesn' t improve the anti-wear properties of the commercial engine oils, but a high concentration of MoDDP can obviously improve the anti-wear properties and the load-carrying capacity of the engine oils. MoDTC doesn' t improve the antiwear properties of the engine oils, but worsens the anti-wear properties of the oils. Signifi can timprove ment of frictional and wear characteristics is obtained with Molybdate added in the commercial engine oils and the formulated oils.  相似文献   

12.
Permeable crystalline materialcan permeate into pores and cracks of concrete and catalyze the reaction between Ca(OH) 2and unhydrated cement to generate a great quantity needle non-soluble crystals, which can stop up the pores and cracks of concrete, and increase the impermeability of concrete. This paper reported the results of a study conducted to evaluate steel reinforcement corrosion of concrete specimens uncoated and coated with permeable crystalline material as well as mixed with the permeable crystalline material. The properties evaluated for corrosion test were water impermeability, water absorption, compressive strength and potential. The results of water impermeability, water absorption, compressive strength clearly showed that the permeable crystalline material could prohibit water, any soluble salts and moisture from penetrating the concrete to cause corrosion, leaking, and other problems, and it did increase the compressive strength, which was favorable for protection of corrosion of reinforcing steel. Moreover, it was concluded from the potential-time curve that the steel reinforcement of uncoated specimen was in the state of activation whereas that of other specimens coated and mixed with the permeable crystalline material was in the state of inactivation. Above all, it was indicated that the permeable crystalline materialis very effective to protect the steel reinforcement of concrete from corrosion.  相似文献   

13.
In this paper, the principle of spurting take off lacquer were introduced; and with orthogonal method the unsaturate polyester was prepared ;it was easy to peel airplane paint layer off with this material and equipment.  相似文献   

14.
Quality Study of Honeycomb Core Shaping Without Wax Stabilization   总被引:1,自引:0,他引:1  
Sandwich panels utilizing honeycomb cores result in lightweight, high-strength units that are very rigid. Indeed, they give honeycomb panels the best strength-to-weight ratio of any construction type available. Conventionally, the wax is poured into the cell of the core to strengthen the structure and prevent the core from being crushed during milling. Much time and labor is required to wax, mill, and clean the cores. In this study, the process of pouring wax into the core was skipped. In other words, the cutter directly milled the core. Experiments showed that the compressive strength of the core produced without wax stabilization was only 3% lower than that of cores produced using the traditional method. In addition, the drum peel strengths of cores produced without wax stabilization were 38.4% higher than cores produced using the traditional method, in which residual wax seriously polluted the adhesive. It was also found that eliminating the wax process can reduce costs.  相似文献   

15.
The end of 2007, over 200 unit products of more than 80 Chinese firms have passed the quality grade certification for liquor products. These products involve distilled spirits, beer, wine, yellow wine, fruit syrup wine and others, and cover over 80% of the national top-branded liquor products.……  相似文献   

16.
Surface characterization and microstructure studies are performed on chemical vapor deposited (CVD) tungsten coating. There is about 2 μm thickness diffusion layer of tungsten in the molybdenum substrate. The thermal shock test shows tungsten coating has good adhesion with molybdenum substrate, but the elements of oxygen and carbon in the tungsten coating have the bad affection to the adhesion. The result of high-temperature diffusion experiment is the diffusion rate from molybdenum substrate to tungsten coating is faster.  相似文献   

17.
We studied a combined effect of the cryoprotectants both of lipid and carbohydrate origin at the presence of DMSO or without it on cell viability and the RNA synthesis in the embryonic mollusc and echinoderm cell cultures obtained at different developmental stages. Cryoprotective properties of exogenous lipids correlated with their thermotropic behavior. Lipid extracts from marine hydrobiontes, which thermal transitions are characterized by relatively small part of calorimetric thermogram area lying at temperatures above 0 °C (6–18%), were found to possess a considerable cryoprotective activity. The results are discussed in relation to the prediction of the cryoprotective activity of lipid extracts for marine animal cells. In addition, it was found that marine invertebrate cells can be cryopreserved without DMSO at the presence of trehalose and lipid extracts of some marine hydrobiontes.  相似文献   

18.
Polylactic acid (PLA) is one of the most widely used open source fused filament fabrication materials due to its ease of extrusion, biodegradability, and mechanical strength. The mechanical strength of PLA largely depends on the proper growth of its semi-crystalline structure, which can be severely impaired by a low rate of crystallization, particularly in open source printers. This can be further aggravated by the non-uniform thermal distribution of heat that causes improper curing among the extruded beads of the printing material. As a result, PLA printed on open source printers does not achieve the best mechanical properties. This research, for the first time, proposes an additive-free solution implemented through a detailed set of experimentation to improve the curing rate through in-process temperature variations to cure the joints among the beads. Scanning electron microscopy (SEM), differential scanning calorimetry (DSC) and Fourier transform infrared (FTIR) spectroscopy is used to confirm the improvements in the bead joints. This work is conducted in two phases of experiments. In the first phase, a full factorial ANOVA is used to investigate various process parameters and the important variables are used in the second phase to print test specimens in four different sets.  相似文献   

19.
Pure silver is used extensively in the preparation of high-temperature superconductor wires, tapes, films, and other configurations in which the silver not only shields the superconducting material from the surrounding materials, but also provides a degree of flexibility and strain relief, as well as stabilization and low-resistance electrical contact. Silver is relatively expensive, but at this stage of superconductor development, its unique combination of properties seems to offer the only reasonable means of achieving usable lengths of conductor. In this role, the low-temperature physical (electrical, thermal, magnetic, optical) and mechanical properties of the silver all become important. Here we present a collection of properties data extracted from the cryogenic literature and, to the extent possible, selected for reliability.  相似文献   

20.
ABSTRACT

The production of iron in Biscay (Basque Country, Spain) has been a hallmark of this territory of the North of the Iberian Peninsula throughout its history. The Archaeology team of the Basque Country Mining Museum has spent 13 years, so far, studying the origins of this activity through the evidences left at the old pre-hydraulic iron production workshops known as mountainside ironworks (ferrerías de monte) or haizeolak. It has catalogued 170 archaeometallurgical sites of this type in Biscay, and the archeological excavation of some of them has led to the knowledge of the different stages of the production process that took place in these workshops. The team has also experimentally reproduced the work carried out in a mountainside ironworks from the High Middle Ages, and it has currently started the characterization process of this type of activity through the study of the collected materials.  相似文献   

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